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Latest news from
the Commitee of
Advertising Practice

(Non-Broadcast)
24 June 2010

Sampling references – Consumer Goods

In response to requests from advertisers and agencies the Copy Advice Team has written an Advice Online entry to provide greater clarity around many issues that can be faced when using and referencing samples in consumer advertising.
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The ASA's Preliminary Response to the Process Review

The Advertising Standards Authority has published its preliminary response to the Process Review of its core functions, conducted with the help of independent consultants. The review has helped to identify a number of improvements which will benefit consumers as well as advertisers by making our operations quicker, more efficient and effective.
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